Privacy Policy
At Wild Colt, we respect your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your personal data when you visit our website, make a purchase, or interact with us. By using our website, you consent to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect personal information that you voluntarily provide to us when you:
- Make a purchase from our store.
- Sign up for our newsletter or marketing emails.
- Contact us via email or web forms.
- Participate in promotions, surveys, or competitions.
The personal information we collect includes:
- Contact Information: Your name, email address, phone number, and shipping/billing address.
- Payment Information: When you make a purchase, we collect payment details, including credit card information (processed securely through third-party payment processors like PayPal).
- Account Information: If you create an account on our website, we collect login details such as username and password.
- Order Details: Information about your purchases, including products ordered, transaction details, and shipping information.
- Device and Usage Information: We may collect information about your device, browser, IP address, and how you interact with our website through cookies and other tracking technologies.
2. How We Use Your Information
We use your personal data to:
- Process Orders: To process and deliver your orders, including sending order confirmations, dispatch updates, and delivery tracking.
- Customer Service: To respond to your inquiries, provide customer support, and handle returns or exchanges.
- Marketing: To send you marketing emails, offers, and promotions that you’ve opted into. You can opt out of these communications at any time.
- Improve Our Website: To analyze usage data and improve the user experience on our site.
- Legal Compliance: To comply with any legal obligations, including tax and accounting requirements.
3. Sharing Your Information
We do not sell or rent your personal data to third parties. However, we may share your data with trusted third parties to help us provide our services, including:
- Payment Processors: To securely process payments (e.g., PayPal, Stripe).
- Delivery Services: To fulfill your orders and provide delivery services (e.g., Royal Mail, courier services).
- Email Marketing Platforms: To send marketing communications (e.g., Mailchimp, Klaviyo).
- Analytics Tools: To understand how our website is being used (e.g., Google Analytics).
These third-party service providers are bound by contractual obligations to use your data only for the purposes specified and to protect your personal information.
4. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. For example:
- Order and payment data will be retained for legal and accounting purposes.
- Marketing data will be retained until you unsubscribe from our communications.
5. Your Rights
Under GDPR, you have the following rights regarding your personal data:
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You have the right to correct any inaccuracies in your data.
- Right to Erasure: You can request that we delete your personal information, subject to legal retention requirements.
- Right to Restriction: You can ask us to restrict the processing of your personal data under certain circumstances.
- Right to Object: You can object to the processing of your personal data for direct marketing purposes.
- Right to Data Portability: You can request that we transfer your personal data to another data controller where technically feasible.
To exercise any of these rights, please contact us at [your email address]. We will respond to your request within 30 days.
6. Cookies and Tracking Technologies
Wild Colt uses cookies to improve your browsing experience and provide personalized services. Cookies are small text files placed on your device by websites you visit.
We use the following types of cookies:
- Essential Cookies: Necessary for the website to function, such as remembering your shopping cart and login details.
- Analytics Cookies: To track how visitors use our website and improve functionality (e.g., Google Analytics).
- Marketing Cookies: To display relevant ads to you based on your browsing habits.
You can control or delete cookies through your browser settings. However, disabling cookies may affect your experience on our site.
7. Data Security
We take the security of your personal data seriously and use appropriate technical and organizational measures to protect it from unauthorized access, loss, or misuse. This includes using secure payment processors, encrypting sensitive data, and implementing firewalls on our servers.
However, please note that no method of transmission over the Internet or electronic storage is completely secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.
8. Third-Party Links
Our website may contain links to third-party websites. This Privacy Policy applies only to the Wild Colt website. We are not responsible for the privacy practices or content of third-party sites. Please review the privacy policies of any third-party websites you visit.
9. Children’s Privacy
Wild Colt does not knowingly collect or solicit personal information from anyone under the age of 16. If you believe we have inadvertently collected personal data from a child, please contact us immediately, and we will take steps to delete the information.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the updated policy will take effect as soon as it is posted. Please check this page regularly to stay informed of any changes.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or the handling of your personal data, please contact us:
Wild Colt
Email: hello@wildcolt.co.uk
Phone: 01989 750790